"Some believe in the phrase it is what it is; We believe it is what you make it."

 

"Anticipate. Prepare. Engage. These are the qualities of a leader."

 

"It's critical to first discover what a brand is, before deciding what it will become."

"Our new take on an old formula: Experience = Multi-Channel Communication (E=MC2)."

"The Storch-Murphy Group: Daring to be different since 1980."

Services We Provide...

Simply put, we help you communicate-proactively or reactively. Whether you are targeting veteran healthcare professionals, savvy consumers, knowledgeable investors, or journalists on deadline, we communicate your program messages in a clear, concise, and cost-effective way. We do this by executing the program on two levels: 1) the basics, and 2) dynamic opportunism.

All of our programs are rooted in the basic, proven elements of communication so that each initiative has the solid infrastructure necessary to succeed and grow. Dynamic opportunism refers to our ability to capitalize on current marketplace trends and accurately forecast emerging trends to sustain a program's relevance and effectiveness.

The Storch-Murphy Group utilizes a wide range of print and broadcast tools to increase awareness of its clients and their products. Chief among them are:

Marketing Communications

  • Celebrity spokesperson procurement
  • Clinical information/research support
  • Consumer education programs
  • Corporate communications
  • Documentary and educational films
  • Media relations
  • Media monitoring support
  • Ongoing publicity campaigns
  • Product approvals and launches
  • Public service campaigns
  • Social media initiatives
  • Special events
  • Spokesperson training
  • Third-party relationship building

Crisis and Issue Management

  • Community relations
  • Crisis and issue action plan development
  • Crisis team development
  • FDA Advisory Committee meetings support
  • Product liability/class-action lawsuit support

Professional & Medical Communication

  • Continuing education support
  • Journal article development
  • Medical meeting support
  • Monograph/white paper development
  • Professional education programs
 

Social Media

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